Showing posts with label Digg. Show all posts
Showing posts with label Digg. Show all posts

Friday, November 05, 2010

Facebook And Twitter: The Only Two That Count

Image representing Facebook as depicted in Cru...Image via CrunchBase
TechCrunch: 2010 State Of The Blogosphere: Facebook And Twitter Drive The Most Traffic (Slides): They use many types of social media (LinkedIn, YouTube, Flickr, StumbleUpon, Digg), but when it comes to driving traffic back to their blogs only two social media services really count: Facebook and Twitter
I have long suspected this. People have been like if you want traffic for your blog, become a regular on Digg, go visit StumbleUpon, and I have resisted. I have put my efforts only into Facebook and Twitter.

Wednesday, March 24, 2010

Measuring Your Twitter Influence

Image representing Twitter as depicted in Crun...Image via CrunchBase
My Relationship With Ashton Kutcher
  1. How many people follow you?
  2. How often they retweet you?
  3. How often is your name mentioned?
Those are the three measures being pointed out by this research paper. In my case, (2) and (3) are the same. My first name is my Twitter name. When you retweet me, when you reply to me, you mention my name.

Just when I am getting in a mood to increase my interaction levels on the Twitter platform, this research paper came my way. I am surprised they did not list a fourth metric: (4) How many times have you been listed? A subset of that item might be: (5) How many people are following those lists?

Twitter Visualization: Reading Many Tweets At Once
New Yorker, New York Times Style, Twitter And Me
Finally, Twitter Ads
Twitter Should Go For A Netscape-Like IPO
I Have Access To Twitter Lists
Jeff Jarvis, Me And Twitter
I Must Be Following A Lot Of People On Twitter
NYC Twitter Elite: Number 12
Twitter Top 100 NYC: I Am In
Twitter Top 100 NYC
Make Money On Twitter
Twitter Top 0.1%
Twitter Should Hand Over Search To Google
Twitter Number 115 In New York City
Twitter, TechCrunch, And The Stolen Docs
The Best Follow Friday I Ever Received On Twitter
Space, Time And Twitter: Are There Plant Twitters?
My Twitter Suspension Lifted
Can Tweet Google, Can't Tweet Twitter
Monetizing Twitter: A Few Ideas
How To Increase Your Following On Twitter
Is Google Wave Social Enough To Challenge Facebook, Twitter?
Real Time Search: Twitter Is Not Doing It
Google Falling Behind Twitter?
Eminem: The Relapse: Twitter
Converting To The Mass Follow Formula On Twitter
NewsDesk: China, Twitter, Hawking, Obama
Digg Button, Twitter Button For Your Blog Posts
Twitter Is Not Micro
The Depth Of Your Friendships At Twitter
Goal: A Billion People On Twitter
Fractals: Apple, Windows 95, Netscape, Google, Facebook, Twitter
I Talked To Google Through Twitter And It Worked Like Magic
Twitter And The Time Dimension
TweetDeck, Power Twitter, Twitter Globe, Better Than Facebook
TCC: Twitter Community College
Twitter Tips: It's A Bird, It's A Bird
Mitch Kapor Now Following Me On Twitter
I Get Twitter


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Sunday, May 17, 2009

The Big Money Is Not In Blogging

Dave WinerImage via Wikipedia


  1. The Secret To Making Money Online
  2. How Long Does It Take To Start Making Money Online?
  3. Is “Make Money Online” The Secret To Traffic?
  4. The Future of Making Money As a Blogger Is…
  5. Should Bloggers Feel Guilty For Making Money?
Top 10 Blog Monetization Strategies, Ranked In Order
  • America's Newest Profession: Bloggers for Hire Mark Penn, Hillary 2008's top guy ... more Americans are making their primary income from posting their opinions than Americans working as computer programmers ... blogging is an important social and cultural movement that people care passionately about, and the number of people doing it for at least some income is approaching 1% of American adults. ... a nation of over 20 million bloggers, with 1.7 million profiting from the work, and 452,000 of those using blogging as their primary source of income ... one percent of the nation, or three million people, can create new markets for a business, spark a social movement, or produce political change ... The Information Age has spawned many new professions, but blogging could well be the one with the most profound effect on our culture. ... Demographically, bloggers are extremely well educated ... It takes about 100,000 unique visitors a month to generate an income of $75,000 a year. ... Bloggers can get $75 to $200 for a good post, and some even serve as "spokesbloggers" -- paid by advertisers to blog about products. As a job with zero commuting, blogging could be one of the most environmentally friendly jobs around -- but it can also be quite profitable. ... Pros who work for companies are typically paid $45,000 to $90,000 a year for their blogging. One percent make over $200,000. ... Bloggers make money if their consumers click the ads on their sites. ... bloggers say they are overwhelmingly happy in their work, reporting high job satisfaction ... There are more questions than answers about America's Newest Profession. ... hard to think of another job category that has grown so quickly and become such a force in society without having any tests, degrees, or regulation of virtually any kind. ... a lot of interest now in Twittering and Facebooking -- but those venues don't offer the career opportunities of blogging. Not since eBay opened its doors have so many been able to sit at their computer screens and make some money, or even make a whole living. ...
  • U.S. Now Has Almost As Many Paid Bloggers As Lawyers
There is plenty of money in blogging, but the real big money is not in blogging.

How I made over $2 million with this blog (Scripting News)

This guy Dave Winer has an ugly looking blog, and he runs no ads, but he makes millions blogging. How?

To get excited about blogging is to "get" 2.0. And if you have been missing out on 2.0, it is not possible you are on the cutting edge.

(1) Value

The market rewards value. Are you meeting some kind of market need? Your blog adds to your value. It helps your marketing efforts. It is real intimate talk with your most important clients. Like A VC says, if you read his blog, and that of his five partners, it is like you sit with them in their office every day: that intimate.

(2) StartUp/Corporate

If you are a tech startup person, you breathe blogging. That rectangle on the screen is your office. And the blogosphere is a big chunk of it. Blogging becomes that fundamental, indispensable skill. It is like, can you type? Can you do that keyboard thing? If you can't, I think you are still beautiful, but how are you going to get any work done? Blogging is what typing was. Are you blogging literate? That is a fair question these days.

(3) Lifelong Education


Blogging is to the brain what jogging is to your thighs. If you are an active blogger, chances are you keep up with the news in your chosen field. You think about the hot issues of the day. You are alert. You can still type as of today.

(4) Living Life To The Full

Zappos
says somewhere that because he tweets, he lives life more fully. Blogging makes you more alive as a person. You are more likely to squeeze that last drop out of each moment.

(5) Plenty Of Money

Write great content, regularly, jack up your traffic, and let the ads do their work.
Google Analytics Says I Am Paul Krugman Friend, Cupcake Android Expert
What Does Your Resume Look Like Today?
Content Is Queen, Marketing Is Princess
Content Is Queen
Blogging: Monkey Business?
Blogging = Learning + Teaching + Churning + Entertaining
Spamming Om Malik


Digg Button, Twitter Button For Your Blog Posts
Blogging Several Times A Day
Blogging Tips
A Blogger Is Also An Editor
Blog Daily
Where Have You Placed Your Ads?
Sites That Pay You To Blog

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Google Analytics Says I Am Paul Krugman Friend, Cupcake Android Expert



Content Is Queen, Marketing Is Princess



Google Analytics tells me I am a Paul Krugman friend and a Cupcake Android expert. So I might as well deliver. I am going to visit Krugman's blog as often as I can. And I am going to write a whole bunch of blog posts about Cupcake Android. I have a reputation to keep up with. Looks like.

What Does Your Resume Look Like Today?
Content Is Queen, Marketing Is Princess
Content Is Queen
Blogging: Monkey Business?
Blogging = Learning + Teaching + Churning + Entertaining
Spamming Om Malik
Digg Button, Twitter Button For Your Blog Posts
Blogging Several Times A Day
Blogging Tips
A Blogger Is Also An Editor
Blog Daily
Where Have You Placed Your Ads?
Sites That Pay You To Blog



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Friday, May 15, 2009

What Does Your Resume Look Like Today?


Blog Daily

If you are a big believer in social media, and have an active blog, that blog perhaps is your resume gone alive. If resumes could have stories! People stay in touch with you through your blog. Like Larry Page said about a piece of code he wrote early on, it is not like you can answer a million phone calls, but you can respond to a million queries. You blog once, and it gets read about by many.

And here are some revenue streams, while you are at it.
Yours truly is now available for $1.99 per month, a la carte.

If you absolutely have to write, if you have that urge, that fix, blogging is for you. But blogging is so much more than that. Hillary 2008's campaign manager Mark Penn wrote an elaborate article in the Wall Street Journal calling blogging "America's newest profession."
  • America's Newest Profession: Bloggers for Hire Mark Penn, Hillary 2008's top guy ... more Americans are making their primary income from posting their opinions than Americans working as computer programmers ... blogging is an important social and cultural movement that people care passionately about, and the number of people doing it for at least some income is approaching 1% of American adults. ... a nation of over 20 million bloggers, with 1.7 million profiting from the work, and 452,000 of those using blogging as their primary source of income ... one percent of the nation, or three million people, can create new markets for a business, spark a social movement, or produce political change ... The Information Age has spawned many new professions, but blogging could well be the one with the most profound effect on our culture. ... Demographically, bloggers are extremely well educated ... It takes about 100,000 unique visitors a month to generate an income of $75,000 a year. ... Bloggers can get $75 to $200 for a good post, and some even serve as "spokesbloggers" -- paid by advertisers to blog about products. As a job with zero commuting, blogging could be one of the most environmentally friendly jobs around -- but it can also be quite profitable. ... Pros who work for companies are typically paid $45,000 to $90,000 a year for their blogging. One percent make over $200,000. ... Bloggers make money if their consumers click the ads on their sites. ... bloggers say they are overwhelmingly happy in their work, reporting high job satisfaction ... There are more questions than answers about America's Newest Profession. ... hard to think of another job category that has grown so quickly and become such a force in society without having any tests, degrees, or regulation of virtually any kind. ... a lot of interest now in Twittering and Facebooking -- but those venues don't offer the career opportunities of blogging. Not since eBay opened its doors have so many been able to sit at their computer screens and make some money, or even make a whole living. ...
  • U.S. Now Has Almost As Many Paid Bloggers As Lawyers
So if blogging is more than hobby to you, revenue talk is important. Write good content, jack up your traffic, and let the ad streams take care of the rest is a decent strategy. But in one of my near future posts I am going to argue the big money is not in blogging but in how blogging helps enhance your workspace which better be 2.0 rich in this day and age.

So if your blog is integral to your work, your career, your latest blog post is what your resume looks like today.

Content Is Queen, Marketing Is Princess
Content Is Queen
Blogging: Monkey Business?
Blogging = Learning + Teaching + Churning + Entertaining
Spamming Om Malik
Digg Button, Twitter Button For Your Blog Posts
Blogging Several Times A Day
Blogging Tips
A Blogger Is Also An Editor
Blog Daily
Where Have You Placed Your Ads?
Sites That Pay You To Blog





Blog Advertising - Advertise on blogs with SponsoredReviews.com

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Wednesday, May 13, 2009

Content Is Queen, Marketing Is Princess


How do you market your blog posts?

https://twitter.com/growline/status/1773172868
David Risley: Confessions Of A Six Figure Blogger

(1) Search Engine Optimization

If you got a great blog, most of your traffic is going to come through search engines. Tags are important. External links are important. Hyperlinks are important. For all three these days you got Zemanta. Use it.

Great, regular content hence is also good marketing. Content is queen.

(2) Mailing List

Got to build a mailing list for your blog. The one that I started using for this blog is over 9,000 strong. I decided on it yesterday. And look what I got.
"My name is ______ and I graduated Columbia J School in 2008 where I concentrated in broadcast. I work at ABC News in DC now (the network) and I am working on this idea of Job Hunting and the Internet--pretty much exactly what you posted in your blog below. I am wondering if maybe we could talk on the phone about this idea."
One email a day, with five links to five blog posts: do you think that will work?

(3) Comments Sections Of Other Blogs

Like minded blogs. Celebrity blogs. If you are passionate about what you are passionate about, it is not possible you don't regularly read at least a dozen blogs that share your passion. Engage your favorite bloggers in their comments sections. Link to your blog from their comments sections. That helps jack up your Google rank. And that is a good thing.





JP, Confused Of Calcutta, is a big shot. I have never met him, but I think of him as a friend. He is CIO of British Telecom. I once came across a list in some magazine where Google CEO Eric Schmidt was number six, and JP was number 12. I really like his blog, that is why I visit his blog and participate in his comments sections. But that participation also jacks up my own blog's Google rank. I am not complaining.

I grew up watching Amitabh Bachchan. This here is me in 1993. Amitabh just so happens to be the most recognized face on the planet. His blog lets me interact with him and read his mind the way a handshake will not. In his comments sections, I have hope I will meet him one day. And, by the way, Amitabh was in Calcutta before he moved to Mumbai.

I am a New Yorker. I take pride in the New York Times. It is a good idea for me to leave comments in some of their blog's comments sections and hyperlink my name to my own blog.
I really like it that when I link to an article on the Google Blog, my blog shows up at the bottom of that post at the Google Blog. I am flattered, what can I say?

Mark Cuban is a loud mouth. I think that is a good thing for my blogging.

Huffington Post does Facebook and Mashable does Disqus. They don't make me create a separate account with them or fill up basic info before I can leave a comment. And they both have huge traffic. So it is a very good idea to participate in their comments sections. Read a post, then say what you have to say, and leave a link to one of your blog posts that might go with the theme. Or just leave a link to your blog.

And, by the way, Disqus is like Zemanta, a must have, also Add This. Also Google Analytics.

But primarily, you are looking to make friends in comments sections. Passionate bloggers with small traffic might have time for you. Get to know them.

Another way to figure out which comments sections to visit is by using Blogsearch. Make a blog post, then search the key term for your blog post. Relevant blog posts will show up. Read and comment and link back to your blog post. The weirdest part of the exercise though is that most blogs out there don't do Disqus, at least not yet. But the nice ones just ask for your name, email address, not to be published but required, they say, and website address. The not nice ones expect you to register with them. I almost always walk away when I see that red flag.

(4) Twitter Is A Versatile Broadcast Medium

Converting To The Mass Follow Formula On Twitter was a good decision. These two have been helping me expand my base: TopFollowed, MyTweetFollowers. And then you got SocialToo, Adjix, and TweetDeck.

The reason you want to follow everyone who follows you is because the Direct Message option is a great one. It is like a politician saying hello to you on the campaign trail. That is not shallow. He/she is not pretending to be family.

My Relationship With Ashton Kutcher

Twitterfeed is as grand as TweetDeck. Thanks to Twitterfeed, as of yesterday, my Netizen blog, this blog, BusinessWeek, CNet, and Digg will all feed my Twitter feed without me doing anything about it. Manual feeding is history.

(5) Facebook Notes

My blog is integrated with my Facebook account. So a new blog post shows up as a note in my Facebook stream. And I like to tag friends to those notes, so I show up in their Facebook stream as well. That is a fancy way of saying hello.

(6) Feeds

Don't allow feeds access to your full content. Give out the first paragraph. Let people show up at your blog if they want to see the whole thing.

Content Is Queen
Blogging: Monkey Business?
Blogging = Learning + Teaching + Churning + Entertaining
Spamming Om Malik
Digg Button, Twitter Button For Your Blog Posts
Blogging Several Times A Day
Blogging Tips
A Blogger Is Also An Editor
Blog Daily
Where Have You Placed Your Ads?
Sites That Pay You To Blog



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Monday, April 27, 2009

Blogging: Monkey Business?

"We feel so smart when we are talking to ourselves!"
- Hillary Clinton at the Kos Convention 2007


Is blogging a solitary act? Can it be a solitary act? Does it have to be a solitary act? As in, is it monk-ey business? Monks go solo. Well, not entirely true. Sangham Sharanam Gachhami is, to the community I go. But I am talking about the stereotypically stereotypical monk.


It can look like it. A guy/gal sitting in front of a computer in pajamas typing it away. It can look like it at first sight.


But think about it. The best bloggers are those who have something to say. And you can not have something to say if all you do is sit in front of a computer screen and type it away.


You must already know from before you started typing it away, through training, a prior job, career, life experiences, education. You must be willing to learn. You must be alive. You must be living. The online consumption of content, or electronic but not really online in the case of Kindle, is the bedrock of ongoing education for many of us. That counts. Consuming content counts.

Learning and teaching happens. They help.


But my question was more to the social aspects. Is blogging a solitary activity? Is it meant to be solitary? Does it end up solitary despite all our intentions to the contrary? Don't confuse me with the facts! Don't disturb me with people!


Photoblogging is social. Videoblogging better be social. I tried to do the camera thing myself a few years back, and I look dead in the water in those video clips, not my proudest moments. My best video clip of me to date is one where someone else is doing the camera work.




Text blogging itself is meant to be social. And for someone with an active blog, that blog gives you a better feel for that person than anything else they might have online, more so than their Twitter and Facebook accounts, more so than their website.

And many friendships get forged in the comments sections of blogs.

Content Is Queen
Blogging = Learning + Teaching + Churning + Entertaining
Spamming Om Malik
Digg Button, Twitter Button For Your Blog Posts
Blogging Several Times A Day
Blogging Tips
A Blogger Is Also An Editor
Blog Daily
Where Have You Placed Your Ads?
Sites That Pay You To Blog




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Thursday, April 23, 2009

Content Is Queen


I was going to say Content Is King, but then figured it might come across as sexist. It is like my Facebook/Twitter intro blurb has the word BossManPerson. I could not just say boss. That would be boring. Then I was inspired by my memory of comedian Negin's use of the word bosslady to describe herself. So I opted for Bossman. That stayed for a few weeks. A few days back I changed that to BossManPerson. I hope it is both informative and interesting.

Product/content alone will not cut it. Marketing efforts are necessary. And there are times when marketing rules and product/content is secondary. But at the end of the day, it is product that is queen.

Converting To The Mass Follow Formula On Twitter

Great blogging is primarily about putting out great blog content. Do you have something to say? Can you have something to say? Can you say it well? The second question is something to do with the fact that that niche that you might be most passionate about might not be the most lucrative.

Blogging = Learning + Teaching + Churning + Entertaining
Spamming Om Malik
Digg Button, Twitter Button For Your Blog Posts
Blogging Several Times A Day
Blogging Tips
A Blogger Is Also An Editor
Blog Daily
Where Have You Placed Your Ads?
Sites That Pay You To Blog



And in many cases content creation happened before blogging came along, before Twitter came along. Some of the people with the biggest Twitter followings just so happen to be celebrities, tech and otherwise. You could argue you create better tweets than Ashton Kutcher, but that dude created his content elsewhere, on that big screen, and he established connections with people there. (My Relationship With Ashton Kutcher)

Blogging and Tweeting is no substitute for your work, whatever line you might be in, and for that matter Facebooking. If you are a student, spend more time with your textbooks than with your Facebook page. Spend more time with friends in person than with them on Facebook. Social skills are necessary, for work and for pleasure.

So content creation is not just about creating great blog posts, and great tweets, and having smart aleck things to say on other people's Facebook walls. Content creation is about doing the best you can do in your workspace, it is about living the best life you can live. It is about your emotional investments in your family, relationships, friends. Because if you do all that, you will have something to say. Content does not come out of life vacuum. Live. Work. Love. Rejoice. Enjoy.



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Sunday, April 19, 2009

Blogging = Learning + Teaching + Churning + Entertaining



The human brainImage via Wikipedia

Okay, this is not E=mc^2, but I think I got something here. I managed to throw a "2" somewhere in there.

Blogging = Learning + Teaching + Churning + Entertaining (2 way)

There is research to prove blogging is good for your brain, like running is good for your thighs. Has to be. You can intuitively conclude. You don't need research for that. And by blogging, I mean blogging. That includes podcasting, that includes videoblogging. That includes micro-blogging, of course.

The Internet is the Ultimate Media. Every moment of every life can be recorded, technically speaking. But what if you are not interested in the mundane, what if you are only interested in ideas? What if you don't care if they are mixed up?



A blog is a web log. The web is the interweb - I got that word from Morgan Grice a few days ago - and it is the web that is key. How you log on to it, how you latch on to it, does not matter. Every netizen is a producer, every netizen is a potential consumer.

The netizens suck on the nipples of Mother Web for nourishment. Netizens produce knowledge, perspectives. Even when nothing groundbreaking is happening, even if it is just the proliferation of existing knowledge, something fascinating is happening.

Like I have said many times, you can not bring all Nepalis to MIT, but you can take MIT to everyone in Nepal. If all textbooks, if all journal articles, and all lecture videos are added to the soup called the social web, how much will you be missing if you are not on campus?

And the blog is the center of that action for each individual netizen. If nothing else, it allows you to display your ignorance.

The interweb is not just about putting faces in front of computer screens. It is about taking group dynamics to a whole different level. Barack Obama rode the internet all the way to the most powerful office in the world. How much more real does it have to be? Grassroots governance is going to be more exciting than grassroots campaigning.

The blog is where it gels for the netizen. That space is your space, and it has all the wheels of media. It has the feel of a classroom. It is in your face like a microphone. It is expansive like air, water, space. It is casual like gum. It is private. I mean, if you are struggling to get page hits.

Spamming Om Malik
Digg Button, Twitter Button For Your Blog Posts
Blogging Several Times A Day
Blogging Tips
A Blogger Is Also An Editor
Blog Daily
Where Have You Placed Your Ads?
Sites That Pay You To Blog








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Wednesday, April 15, 2009

Twitter Is Not Micro

Image representing Twitter as depicted in Crun...Image via CrunchBase

Take the links away, and Twitter is not going to be fun no more, at least not for me. And I don't see what's micro about full blown webpages, news articles, blog posts, pictures, video clips. When I envision a tweet, I don't envision 140 stale characters. I envision a few words that point me to a weblink, more likely a tiny URL, that I might have the option to click on. That is not to say I don't enjoy tweets that are all words and no links. I do. But they are in the sea of links. That is why I enjoy them. It takes seconds to skim through an all words tweet, and usually another with a link is right below.

That is not to say I am a link clicking monster blindly clicking the links away. I pick and choose. But then that is why you carefully choose to follow people. Your library of Twitter contacts should be such that whenever you jump into your stream you find at least a few links to click on. I find that every single time. So when I go online, of all the places I could go to, Twitter ends up being the one with the greatest pull. You have to convince yourself it is not distraction, it is education.

Twitter is not micro. Twitter is smart. Can't do without Twitter in this day and age of information overload. Twitter allows for a smart consumption of information. You swim in the Twitter stream for half an hour, maybe 15 minutes, maybe 10, and you feel like you are in the loop, with the world. You know what's going on. You know all the right people. Heck, you follow them. They can't say no.

The tweet is the ultimate equalizer. Some of the fanciest names in tech put out tweets that are not that different from the kind of tweets I put out. I feel level with them much of the time.



After I have a new blog post, I tweet it, I don't submit it to Digg, or any of the similar services. I do use Delicious for bookmarking. But often time I just tweet an interesting link. I know I can track it with one Twitter search down the line. So I use Twitter also for personal bookmarking.

Twitter keeps my blog fresh. I guess there you could argue Twitter is indeed microblogging. But then, is it? My tweets tend to be link rich.




Demi Moore and I joined Twitter the same day. I have 230 followers, she has 520,738 followers. I am guessing she is better looking.

The Depth Of Your Friendships At Twitter
Goal: A Billion People On Twitter
Search Come Full Circle: That Human Element
The Search Results, The Links, The Inbox, The Stream
Fractals: Apple, Windows 95, Netscape, Google, Facebook, Twitter
I Talked To Google Through Twitter And It Worked Like Magic
Twitter And The Time Dimension
What Should Facebook Do
TweetDeck, Power Twitter, Twitter Globe, Better Than Facebook
TCC: Twitter Community College
Twitter Tips: It's A Bird, It's A Bird
Mitch Kapor Now Following Me On Twitter
I Get Twitter





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