Showing posts with label Customer. Show all posts
Showing posts with label Customer. Show all posts

Sunday, March 06, 2011

GroupOn, Zappos, And The Non Tech Components

Texas Longhorn bull during South by Southwest ...Image by David Berkowitz via FlickrGroupOn Did Not Launch At South By South West

I dig these two companies for their emphasis on non tech components. Zappos does not sell shoes, it sells phone calls. The emphasis is on customer service. Tony has told his people, talk to the customers for as long as they will talk to you.

GroupOn has boots on the ground. That army of sales people is integral to how GroupOn rolls.