An Opening For Microsoft: Supercheap Smartphones

Image representing Nokia as depicted in CrunchBase
Image via CrunchBase
I think the biggest new opening for Microsoft to get back on the tech map is for it to cash on its Nokia acquisition and a CEO who grew up in India, a country that has more poor people than any other, and to offer the cheapest smartphones across the Global South. That steep price gradient is the only hope Microsoft might have to become a significant third force in the mobile space where Android is the new Windows. If it were to move fast enough I think there is a slim chance that Microsoft might end up with Apple like global market shares.

The large number of Android manufacturers are tough competition though. Android is free. And those hardware makers are doing their best to offer cheap phones. But I have a feeling Nokia knows a thing or two about cheap.

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