Thursday, July 26, 2012

Solar Makes Sense

solar-powered solar system 19/365
solar-powered solar system 19/365 (Photo credit:
It is like tapping into nuclear energy minus any of the radiation: the Sun is at a safe distance. But the trick has been to make business sense out of it.

The Dog Days of Solar
The solar industry has done a spectacular job lowering costs in the past three years, slashing per-watt costs in half.... The challenge isn't lack of innovation or financing ..... smaller players face the powerful headwinds of competing against giant incumbent providers with access to large amounts of cheap capital, all while needing to work out the kinks of a new production process at scale ..... Many upstart solar companies did the right thing by betting on new technologies to bring the cost of solar power closer to that of fossil fuels. In the end, though, market woes may trump their technical advances.

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