Saturday, August 28, 2010

Real Time Search: Where Google Can "Get" Social

Google has heard my prayers. Recently I blogged saying Google does not need social envy, what it needs is a really good blog search engine, and super Twitter results. (A Ridiculously Good Blog Search Engine, Google Does Not Need Social Envy) And Google has delivered. It is work in progress, but it is a good start.

I love Google the way some people love Apple. Google gives me goose bumps. Google gives me that you ain't seen nothing yet feeling.
Official Google Blog: Google Realtime Search: A New Home With New Tools: giving real-time information its own home and more powerful tools ...... .... you can use geographic refinements to find updates and news near you, or in a region you specify. ..... we’ve added a conversations view, making it easy to follow a discussion on the real-time web. Often a single tweet sparks a larger conversation of re-tweets and other replies, but to put it together you have to click through a bunch of links and figure it out yourself. With the new “full conversation” feature, you can browse the entire conversation in a single glance.

Google has done what I asked Twitter to do: to offer tweets as conversations, threads like in Gmail. (Towards Threaded Conversations On Twitter)
Blogger Buzz: Improvements To Realtime Search: The blogosphere is a dynamic environment that changes almost as quickly as the world that we live in..... richer and fresher results than ever before.... search live updates, recently-published blog posts, and news from around the web in brand new ways. Now you can restrict your search to include just updates from a specific geographic region or just nearby you. You can also check out complete conversations from Twitter. You can also now set up custom alerts for Realtime updates to be sent directly to your inbox once a day or week, or as soon as they happen for instant blog post fodder.
Google still has a lot of work to do in terms of presenting results. You can't expect people to read every tweet. You want to give them the option to read thousands, perhaps millions of tweets at once. It is called visualization. Make it fun to dig through the Twitter archives. (Twitter Visualization: Reading Many Tweets At Once)
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