Image via WikipediaFor the longest time I have wondered why my blog posts don't show higher up in the Google search results. For a few days about a year ago Google had me happy. When I did a search on Cupcake Android or Donut Android, I showed up among the first few results. I expected my page hits to jump into the hundreds of thousands. It did not happen. It took me a while to get a sense that Google results are tied to zip code, or something like that. So it was not like everyone in the world who was doing a search on Cupcake Android or Donut Android was seeing my blog on the first page. So I have been lukewarm about FroYo.
But now news is Google is out with Caffeine. I mean, I am on Google's Blogger platform for a reason. I did not go for WordPress. I figured if I am already on Google property they will have no excuse not to index me as soon as possible, sooner the better.
I see Caffeine as Google's way of saying thank you for using our blogging platform. We are going to try and remove a few more layers between you and your potential audience. There are bloggers who blog daily. In the recent weeks I have been doing more than that. I have been blogging several times a day on average. That is profuse. I am glad Google has now enhanced its capabilities for the growing web. I blog often, I often have smart, insightful things to say. I share interesting uptakes on tech events in town. What's the use in not sharing?
Google, thanks for catching up. Keep up the good work.
The Official Google Blog: Our New Search Index: Caffeine: Searchers want to find the latest relevant content and publishers expect to be found the instant they publish. ..... With Caffeine, we analyze the web in small portions and update our search index on a continuous basis, globally...... Caffeine takes up nearly 100 million gigabytes of storage in one database and adds new information at a rate of hundreds of thousands of gigabytes per day.
The Official Gmail Blog: Making It Easier To Video Chat, Voice Chat, And Group Chat In Gmail
The Chromium Blog: An Update On Google Cloud Print: Google Cloud Print, a service that enables any app (web, mobile, desktop), on any device, OS, or browser, to print to any printer. Development is progressing quickly and we are now testing the service internally at Google ....... Google Cloud Print will work with all printers, including those that are not themselves web-connected (we call these “legacy printers”). ....... Today, HP announced a full suite of cloud-aware printers ranging from $99 consumer printers to business-oriented printers. This pioneering work is a big enabler for the cloud print vision and all these printers will work with Google Cloud Print out of the box.
Electronista: Skype Won't Use FaceTime, Still Hints At iPhone 4 Video Chat
Search Engine Land: Google’s New Indexing Infrastructure “Caffeine” Now Live: Google’s Matt Cutts added that “Caffeine benefits both searchers and content owners because it means that all content (and not just content deemed “real time”) can be searchable within seconds after its crawled.” ...... Caffeine is a revamp of Google’s indexing infrastructure. It is not a change to Google’s ranking algorithms. It is live across all data centers, regions, and languages. ..... you can estimate how often your pages are crawled by taking a look at your server logs or checking the cache dates in Google ....... ......Content owners will reap the benefits of Caffeine without doing anything at all. In fact, there’s really not much, if anything content owners can do.
Bing Community: Use Bing To Search Facebook And Twitter: bing.com/social ..... a re-designed homepage that shows improved trending topics derived from both Twitter and Facebook data
TechFlash: Bing Updates Social Search, Adds Top Facebook Shared Links: a new section of search results on its Bing search engine that will aggregate tweets, Twitter trends and the top links being shared at any given moment by users of Facebook
Twitter Blog: Links And Twitter: Length Shouldn't Matter: Since early March, we have been routing links within Direct Messages through our link service to detect, intercept, and prevent the spread of malware, phishing, and other dangers. ...... We want users to have this benefit on all tweets. ..... It should be easy for people to share shortened links from the Tweet box on Twitter.com. ...... When this is rolled out more broadly to users this summer, all links shared on Twitter.com or third-party apps will be wrapped with a t.co URL. ..... Ultimately, we want to display links in a way that removes the obscurity of shortened link and lets you know where a link will take you. ..... routing links through this service will eventually contribute to the metrics behind our Promoted Tweets platform and provide an important quality signal for our Resonance algorithm ....... analytics within our eventual commercial accounts service. ..... Ultimately, every link on Twitter will be wrapped. ...... we'll wrap the shortened links you submit.
Advertising Age: AOL To Hire 'Hundreds' Of Journalists, Reorganize Content Division: grouping all the sites into 17 "super-networks." ...... one overarching conclusion: produce more content, faster. ..... to be the world's largest producer of high-quality content ....... "We are going to be the largest net hirer of journalists in the world next year" ....... produce content they want, which leads to engagement, which leads to what advertisers want ..... will also look to new launches, acquisitions and partnerships ....... Currently there are about 40,000 freelancers contributing to AOL ......... the number of people that click, how long they stay, and the amount of ad revenue associated with it. ...... Yahoo is now calling itself "the world's largest media company" ...... Like AOL, Yahoo has concluded that its original content performs and monetizes better ...... a key rationale for acquiring Associated Content is the sheer number of contributors (340,000) on its freelance rolls.
Paid Content: David Eun Puts AOL On A URL Diet With ‘Super Net’ Strategy: the new AOL content structure—a slimmed-down 30-plus sites channeled into 17 “super” networks— ..... the previous URL-based approach with more than 80 distinct sites ...... —AOL News & Info, AOL Entertainment, AOL Life, and AOL Commerce (plus the AOL.com front page as its own)—but with a TV-like emphasis on programming and production. ...... bringing together the best of media and technology. ...... the company has shifted the ratio from 20 produced internally to 80 percent produced in house...... “You iterate, gather intelligence. Iterate, gather intelligence. Rinse. Repeat.” ...... the digital media company of the 21st century. ...... “we will end up having the most amount of content at the deepest level to drive the most engaged audiences on the web.” ...... a data driven way to organize around the most important networks of information. ..... more than 100 million uniques in the U.S. and some 250 million globally
GigaOm: How Zynga Survived Farmville: “Zynga has been horrible in terms of its ability to predict its success,” said Williams, the company’s VP of network operations. Not that it’s a bad problem to have. Under his watch, Zynga has grown from a few dozen servers to “several thousand” ...... without Amazon FarmVille would have failed ...... Zynga uses Apache PHP on the front end, memcached for active user play and MySQL on the back end. ..... Post-FarmVille, Zynga has a new model for rolling out game launches. ..... tries to maintain a 50-50 split between using EC2 and data centers
TechCrunch: Zynga’s FrontierVille Looks To Recreate The Success Of FarmVille In The Wild West: It’s been almost exactly one year since social gaming powerhouse Zyngaunleashed what was destined to become an online phenomenon: FarmVille.
The Daily Beast: John Sculley On Why He Fired Steve Jobs: “I haven’t spoken to Steve in 20-odd years,” Sculley tells The Daily Beast. “Even though he still doesn’t speak to me, and I expect he never will